Seller Central is an online platform that enables sellers to manage sales, logistics, pricing, and other processes related to running a store on Amazon. Through this platform, sellers can create and manage their listings, add products, set prices, and monitor inventory.
Seller Central also allows sellers to manage advertising campaigns (e.g., Sponsored Products) and run promotions to increase product visibility and sales. Additionally, the platform provides tools for analyzing sales performance, tracking customer ratings and reviews, and handling returns and customer service.
